Research Methods For Media And Communication

Research Methods for Media and Communication PDF
Author: Niranjala Weerakkody
Publisher:
ISBN: 9780195588033
Size: 39.47 MB
Format: PDF, ePub, Docs
Category : Communication
Languages : en
Pages : 320
View: 4752

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Research Methods For Media And Communication

by Niranjala Weerakkody, Research Methods For Media And Communication Books available in PDF, EPUB, Mobi Format. Download Research Methods For Media And Communication books, Research Methods in Media and Communication 2nd edition is a comprehensive and user-friendly introduction to media and communications research. The book explores the various aspects and processes related to carrying out research, and introduces the quantitative and qualitative data collection methods as applied to media studies, journalism and public relations. It guides students through the entire process of carrying out an original research project, from the idea generation stage to the submission of research findings as a report or journal article.New to this editionNew chapter 'Experiments' explores the area of experimental research and how it can be effectively applied in media and communication researchOnline research now included in discussing the application of each data collection method in journalism, media and communication and public relationsUpdated case studies and examples throughoutA glossary with key research terms


Qualitative Research Methods For Media Studies

Qualitative Research Methods for Media Studies PDF
Author: Bonnie Brennen
Publisher: Routledge
ISBN: 0415890217
Size: 70.74 MB
Format: PDF
Category : Social Science
Languages : en
Pages : 238
View: 7211

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Qualitative Research Methods For Media Studies

by Bonnie Brennen, Qualitative Research Methods For Media Studies Books available in PDF, EPUB, Mobi Format. Download Qualitative Research Methods For Media Studies books, This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theoretical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.


Media And Communication Research Methods

Media and Communication Research Methods PDF
Author: Arthur Asa Berger
Publisher: SAGE
ISBN: 1412987776
Size: 66.22 MB
Format: PDF, Mobi
Category : Language Arts & Disciplines
Languages : en
Pages : 341
View: 2742

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Media And Communication Research Methods

by Arthur Asa Berger, Media And Communication Research Methods Books available in PDF, EPUB, Mobi Format. Download Media And Communication Research Methods books, In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humor - to update and enhance this bestselling introductory text. Combining discussions of both qualitative and quantitative research methods, in a clear and engaging writing style, the book is ideal for beginning research students at both graduate and undergraduate level.


Media And Communication Research Methods

Media and Communication Research Methods PDF
Author: Anders Hansen
Publisher: Macmillan International Higher Education
ISBN: 1137272252
Size: 22.36 MB
Format: PDF, ePub, Docs
Category : Art
Languages : en
Pages : 328
View: 2528

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Media And Communication Research Methods

by Anders Hansen, Media And Communication Research Methods Books available in PDF, EPUB, Mobi Format. Download Media And Communication Research Methods books, Media and Communication Research Methods provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. Featuring international case studies and a student-friendly glossary, the book provides guidance on how to ask the 'right' research questions and select the 'right' research method. Media and Communication Research Methods is an indispensible text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.


Mass Communication Research Methods Researching Media Content And Representation Continued Framing Analysis The Constructionist Approach To Framing Bringing Culture Back In

Mass Communication Research Methods  Researching media content and representation  continued   Framing analysis  The constructionist approach to framing   bringing culture back in PDF
Author: Anders Hansen
Publisher:
ISBN:
Size: 31.71 MB
Format: PDF, Mobi
Category : Social Science
Languages : en
Pages :
View: 1987

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Mass Communication Research Methods Researching Media Content And Representation Continued Framing Analysis The Constructionist Approach To Framing Bringing Culture Back In

by Anders Hansen, Mass Communication Research Methods Researching Media Content And Representation Continued Framing Analysis The Constructionist Approach To Framing Bringing Culture Back In Books available in PDF, EPUB, Mobi Format. Download Mass Communication Research Methods Researching Media Content And Representation Continued Framing Analysis The Constructionist Approach To Framing Bringing Culture Back In books,


Qualitative Research Methods For Media Studies

Qualitative Research Methods for Media Studies PDF
Author: Bonnie S. Brennen
Publisher: Routledge
ISBN: 1315435950
Size: 42.64 MB
Format: PDF, ePub, Mobi
Category : Social Science
Languages : en
Pages : 246
View: 3729

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Qualitative Research Methods For Media Studies

by Bonnie S. Brennen, Qualitative Research Methods For Media Studies Books available in PDF, EPUB, Mobi Format. Download Qualitative Research Methods For Media Studies books, Qualitative Research Methods for Media Studies provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and online research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. Qualitative research does not offer easy answers, simple truths or precise measurements, but this book provides a comprehensive and accessible guide for those hoping to explore this rich vein of research methodology. With new case studies throughout, this new edition includes updated material on digital technologies, including discussion of doing online research and using data to give students the tools they need to work in today’s convergent media environment.


Research Methods And The New Media

Research Methods and the New Media PDF
Author: Frederick Williams
Publisher: Simon and Schuster
ISBN: 0029353319
Size: 11.98 MB
Format: PDF, Mobi
Category : Business & Economics
Languages : en
Pages : 228
View: 2692

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Research Methods And The New Media

by Frederick Williams, Research Methods And The New Media Books available in PDF, EPUB, Mobi Format. Download Research Methods And The New Media books, The "new media" -- interactive videodiscs, telecommunications, computers, VCRs, teletext systems, and more -- present researchers with new challenges when it comes to studying practical applications or theoretical effects. This valuable volume aids researchers in first recognizing the special qualities of interactivity, demassification, and asynchroneity that the new media have created and to instruct professional researchers and students in alternative research methods, multiple methods, and the triangulation of results. For the first time, a variety of methods are examined as they apply to new media research, including mathematical modeling, controlled experiments, quasiexperiments, surveys, longitudinal studies, field studies, archival and secondary research, futures research and forecasting, content analysis, case studies, and focus groups. Whether the problem to be researched is as focused as considering the cost-benefit for a school wishing to adopt computers in the classroom or as wide-ranging as determining the effects of video games on child socialization, this up-to-date and thorough guide alerts researchers to the pitfalls of traditional methodology and offers a firm foundation upon which they can build reliable, accurate projects able to produce sound results.


Mass Communication Research Methods

Mass Communication Research Methods PDF
Author: Anders Hansen
Publisher:
ISBN: 9780333617090
Size: 60.17 MB
Format: PDF, Kindle
Category : Mass media
Languages : en
Pages : 350
View: 2918

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Mass Communication Research Methods

by Anders Hansen, Mass Communication Research Methods Books available in PDF, EPUB, Mobi Format. Download Mass Communication Research Methods books, Offering an introduction to key research methods and approaches for the study of media and mass communications processes, this book starts with a discussion of how to select the right methods for the right research questions, before going on to outline the main methods and approaches for the study of: media organisations; the practices of media professionals; media content and representations; and media audiences.


Doing Media Research

Doing Media Research PDF
Author: Susanna Hornig Priest
Publisher: SAGE
ISBN: 1412960975
Size: 34.11 MB
Format: PDF, ePub, Docs
Category : Language Arts & Disciplines
Languages : en
Pages : 248
View: 363

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Doing Media Research

by Susanna Hornig Priest, Doing Media Research Books available in PDF, EPUB, Mobi Format. Download Doing Media Research books, Comprehensive and comprehensible, Doing Media Research is an accessible introduction to both qualitative and quantitative methods in media communication. Written in a straightforward and engaging style, this text takes the student through media research step-by-step. In order to provide students with a thorough understanding of the purpose and theories behind the various methodological approaches, the text is divided into four distinct sections: Part One lays out the foundations to each approach, Part Two describes the types of research questions and data collection required, Part Three details a range of quantitative approaches, and Part Four examines qualitative methods. Author Susanna Priest concludes with a discussion of special considerations for current media research including the feminist contribution, international and intercultural perspectives and new media technology. She also invites the reader to tackle issues such as ethics, objectivity, and the interpretation of data. Useful exercises are provided at the end of each chapter and there is a glossary which defines key terms and concepts.


Innovative Methods In Media And Communication Research

Innovative Methods in Media and Communication Research PDF
Author: Sebastian Kubitschko
Publisher: Springer
ISBN: 3319407007
Size: 47.67 MB
Format: PDF, Mobi
Category : Social Science
Languages : en
Pages : 330
View: 1239

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Innovative Methods In Media And Communication Research

by Sebastian Kubitschko, Innovative Methods In Media And Communication Research Books available in PDF, EPUB, Mobi Format. Download Innovative Methods In Media And Communication Research books, This collection reflects the need for suitable methods to answer emerging questions that result from the ever-changing media environment. As media technologies and infrastructures become inseparably interwoven with social constellations, scholars from varying disciplines increasingly investigate their characteristics, functioning, relevance and impact – facing new methodological challenges as well as opportunities. Innovative Methods in Media and Communication Research engages with the substantial need to rethink established methods to research acute changes in the media environment. The book gathers chapters dedicated to the multifacetedness and liveliness of emerging methods – from lifelogging and ethnography to digital methods and visualization – while embedding them in the rich history of interdisciplinary empirical research. Innovation here is a call for widening and rethinking research methods to stimulate a sophisticated debate on and exploration of contemporary methodological approaches for scholars at various levels of academic life. Accompanied by introductory sections of prominent scholars, the majority of empirical studies gathered in this volume are accomplished through early-career scholars who strive to advance cutting-edge and in parts even provocative approaches for the study of media and communication. The book's four sections on Materiality, Technology, Experience and Visualization are introduced by Saskia Sassen, Noortje Marres, Sarah Pink and Lev Manovich.